What is Content Writing & Copywriting?
Content writing is the process of doing proper research and gathering relevant information to write about products and services or anything either in form of article, web pages or blog posts in a way that draw the attention of the readers. While copywriting are concise intuitive professional promotional write-up about products and services that turn readers into buyer.
The key fact is that both content writing and copywriting must be original content fresh from the brain of the writer, good for both users / search engines and eventually brings profitable leads. There is a popular saying in the SEO ecosystem that; "Content Is King". To be a good content writer, a verse knowledge of search engine optimization is required so as to professionally play around with the right keywords for ranking purposes.